The only online platform in the Africa that offers entrepreneurs a professional website, business directory listing, website hosting, access to online business coaching, social media & specialised business training, access to funding, access to market, access to an exclusive Facebook community for support & assistance and access to a Q & A support library.
What we mean by "Activating".
We give you:


A professional website with:
- 3 contact points, email, SMS, WhatsApp.
- Video Upload
- Blog
- Reviews
- Photo Gallery
- Deal Showcase

Website Hosting

Website Hosting via Hetzner, one of South Africa's premier hosting companies.

Directory Listing

A listing on The Lions Den Business Directory, including:

- Link to website
- Email contact form
- WhatsApp Contact
What we mean by "Empowering".
We give you:


90-day P13 Marketing Business Accelerator online training programme for entrepreneurs.

Social Media Courses

5 social media courses on LinkedIn, Twitter, Facebook, Google Ads and Instagram.

Directory Listing

1 hour training sessions with experts in various fields relevant to entrepreneur e.g. finance, labour, goal setting etc.

Growth Hack or Growth Jack

Weekly Growth Hack or Growth Jack videos of growth tactics or opportunities missed.

Facebook Group

Members can share ideas, ask advice, give advice and trade amongst each other.

Q& A Library

Access to a Questions & Answers library of articles, videos and audio.
The result of Activation and Empowerment
From earning R4000 per month to now earning close to R100 000 per month for the last 3 months
“Before I meet with Leon, I was a poor person struggling to get work and I was earning not more than R4 000 per month and it was very difficult for me to put proper food on the table but now there is a big change in my life. Since he started to help me with my business I manage to buy 2 expensive vehicles and work is not a problem anymore. I don't even know how can I thank him he is such a good person with a good heart. I have now earned close to R100 000 per month for the past 3 months."

The Paint Boys
See my Google Reviews
★ ★ ★ ★ ★
Click here

Your Coach

Leon Lategan
Coach & Creator 

South Africa’s No. 1 Conversion Optimisation Specialist

I am first and foremost a Coach & Creator of Entrepreneurs. I am an International Speaker on the topic of Entrepreneurship. I am a Conversion Optimisation Specialist. I am a LION.

I have coached and trained over 2700 entrepreneurs, business owners and corporates in South Africa and globally in Egypt, Qatar, Jordan, Mauritius, Bahrain and Tanzania.

My primary PURPOSE is to assist you to become a far more astute and profitable entrepreneur by having a more savvy and sharp-witted professional online and offline presence; by giving you access to basic and advanced business coaching and by exposing you to the correct market place so that you have the ability to compete on an equal and affordable footing by building a sustainable businesses, both profitable & remarkable.

My ultimate goal is to contribute to the eradication of unemployment in South Africa by growing our entrepreneur base.

My personal highlights: 
Launching 3 initiatives to assist the most vulnerable sectors of our society in terms of unemployment:, and for school, black and women entrepreneurs respectively.

CEO at Independent Online i.e. – the digital division of Independent Newspapers where we launched 11 newspaper titles including,, &

Founder & CEO of one of South Africa’s top digital marketing agencies; Purple Cow, which I sold to Yellow Pages in 2012.

Worked with some of South Africa’s biggest brands including Vodacom, Pam Golding Properties, Jeep, Virgin Active, The Foschini Group, Nedbank, Nu Metro & many more.

Being voted the top speaker at 15 Sales & Marketing Conferences in Southern Africa over the past few years.

My motto: Quicquid Capit

Who should join?

Aspiring Entrepreneurs, Start-ups, Experienced Entrepreneurs, Business Owners, Freelancers, Consultants, Coaches, Trainers, Professionals and anyone looking to upgrade their business

What some of my clients have said…

"You are the optimisation and offline"
BILL GIBSON // Canada’s #1 Business Speaker who has trained Tony Robbins'
salespeople (Bill sadly passed away in 2017)
"Impact on my business R500,000..."
JOHN PEARSE // Owner - John Pearse Safaris
"Thank you for your impact on my life"
QUEEN NKOMO // CEO - Changing Levels Institute
"...grown tremendously more than 50% year on..."
JAMAL ISMAIL // Owner - Igennix Financial Services
"I started receiving leads on the first day..."
HARRY MEYBURGH // Owner - Farmfoods
"... generated about R300 000 with that email"
CLIVE KAPLAN // Owner - Green Mind Capital
"...433% increase in sales"
KINLOCK LE ROUX // Owner - Botshop
"Increased turnover by 445% only 4 weeks"
PATRICIA HAAG // Owner - Powerlounge
"...this is a bargain for world-class mentoring"
JEREMY NOBLE // Owner - Summerlane Furniture
"...a journey with an immeasurable ROI, R4 million in sales in 4 months"
BRENDA WATSON // Blueprints
"From earning R4000 per month to now earning over R100 000 per month for the last 3 months"
HILTON // Owner - The Paint Boys
Click here to see even more testimonials

Payment Options for both Activation & Empowerment


Does not include free membership

A free listing on The Lions Den Business Directory


Save R400

Credit Card or EFT

One year membership for only R2590, paid in full.


Credit Card

One year membership for only R2980, paid in 2 instalments of R1490 now and R1490 in 30 days.
* If you join before midnight 31 May 2019 we will gift you a FREE membership to gift to someone else

My Guarantee to  You

My GUARANTEE to you: 
If you implement everything I coach and train you on and if after applying what you have learnt, your business has not grown I will happily refund you in full.
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